Every year, 7-Eleven celebrates its birthday by giving away Slurpees. It’s a little different this year.
7-Eleven’s free Slurpee deal for July, but there is a catch.
Traditionally, July 11 (7/11) has been called “7-Eleven Day.” On that day, customers could go into any 7-Eleven for a free small Slurpee. Many folks took full advantage of this by store-hopping to pick up multiple Slurpees, often bringing the whole family.
But the U.S. is still not completely out of the woods on the COVID-19 pandemic even as states and businesses open up more and just over half of Americans ages 12 and older have been fully vaccinated. So, 7-Eleven Day is turning July into 7-Eleven month, mainly as a way to keep customers from crowding around Slurpee machines on one day.
Starting Thursday, the convenience chain will add one coupon for a free, small Slurpee to the accounts of all new and existing 7Rewards loyalty app members. Those members can redeem that coupon once, anytime through July 31. It’s the same thing 7-Eleven did last year.
The company said anyone who is currently not a 7Rewards member can sign up anytime during the month to get the free frozen drink.
Other deals 7-Eleven is offering for its birthday month include $1 Slurpees in a new stay cold cup, $1 on items from its roller grill including hot dogs, taquitos and rollers and 50-cent birthday cake donuts at participating stores.
7-Eleven also announced it is providing 1 million meals to the hunger relief organization Feeding America.
7-Eleven turns 94 this year.