Tech

Big Tech Seeks Its Next Fortune in the Metaverse

The bets that Facebook parent Meta Platforms Inc., Microsoft Corp. and others are placing on the metaverse reflect a growing belief that the emerging virtual realm will unlock serious real-world dollars.

The metaverse remains more aspirational than real, and its biggest supporters don’t expect it to be built quickly. Proponents though see a range of possibilities, from selling the hardware and software needed to access the metaverse to hawking virtual goods, services and advertisements within the digital world.

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