Tech

Meta’s Fb Escalates TikTok Rivalry, Launches Reels Globally

Meta Platforms Inc. ramped up its counterattack towards TikTok by launching its short-video product Reels for all world Fb customers on Tuesday and introducing many new options for advertisers.

In certainly one of quite a few enterprise challenges dealing with the social-media large, Meta is within the midst of an intensifying battle with TikTok, which was the most-downloaded app of 2021 and overtook Instagram in recognition amongst coveted younger customers.

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