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Big Tech Seeks Its Next Fortune in the Metaverse

Big Tech Seeks Its Next Fortune in the Metaverse

The bets that Facebook parent Meta Platforms Inc., Microsoft Corp. and others are placing on the metaverse reflect a growing belief that the emerging virtual realm will unlock serious real-world dollars.

The metaverse remains more aspirational than real, and its biggest supporters don’t expect it to be built quickly. Proponents though see a range of possibilities, from selling the hardware and software needed to access the metaverse to hawking virtual goods, services and advertisements within the digital world.

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